According to FinancesOnline research, 71% of the participating organizations and leaders perceive Artificial intelligence as a game-changer. Precisely for this reason, a growing number of...
Author: Zornitsa Stoycheva
The one crucially important factor for the success of any organization is Sales. After all, increasing the number of sales is the goal that every company strives for, in order to achieve higher...
Author: Zornitsa Stoycheva
Until now, mainly private enterprises have been benefitting from the use of data integration. And those benefits have been fully related to the companies themselves, their success, development,...
Author: Zornitsa Stoycheva
Every company operating in the hospitality industry knows that business excellence is a complex framework composed of multiple key factors. Those, combined together, become a valuable and powerful...
Author: Zornitsa Stoycheva
Hotel revenue management strategy is closely linked to the optimization of room availability, pricing tactics, understanding customer behavior, and other strategically directed activities. The goal...
Author: Zornitsa Stoycheva
According to KPMG research, done with 2 million evaluations across various markets and industries, the excellent customer experience is being built through the fulfillment of six fundamental...
Author: Zornitsa Stoycheva
Adopting digital culture in the organization is not only about the integration of new technologies, processes, and innovations. It also changes the corporate culture of the business entity,...
Author: Zornitsa Stoycheva
Having an effective strategy is key to the success of every company. But it is even more essential when we transform our business model, introduce new products, reach new markets, or change the...
Author: Zornitsa Stoycheva
In order for one company to have a successful business strategy, it needs six essential things: smart planning and goal setting, constantly improving product, appropriate marketing channels,...
Author: Zornitsa Stoycheva
Retailers have broadly recognized the importance of data to generate compelling sales insights and customer intelligence. Nevertheless, there is still a long way to go until we see retail companies...
Author: Carlota Feliu
