High-end, boutique travel agents know their clients inside out. They know their favorite destinations, flight carriers, and hoteliers, creating the customer the perfect tailor-made trip. ...
In an online-dominated market, every hotelier strives to craft sale success through direct bookings. This is because direct bookings have the lowest acquisition cost. Whilst comparison sites and...
Lean process improvement identifies which working processes are valuable and which are inefficient. This strategy aims to streamline workflows, minimize wastage, manage inventories, mitigate...
Brand innovation is an essential component of corporate strategy. Through strategic planning, brand innovation helps businesses to implement new marketing projects. Brand innovation nurtures new...
Data are proliferating at high speed. One of the consequences is that businesses need to use advanced online reporting tools to handle these data. Current estimates suggest that we generate over...
Big data is transforming travel industry services. These changes are extremely far-reaching, revolutionizing the way consumers interact with the industry globally. The volume of data consumers...
As a sales executive ascends the corporate ladder, managing and delivering tasks becomes more and more challenging. The reasons for such a tendency are rather obvious – as an individual climbs a...
We are all aware that talking about Digital Transformation at the hotel environment has already become a routine thing. In a sector that has traditionally been subject to a multitude of...
Every second, someone somewhere books a travel online, either for work or leisure. To do so, he or she will probably google the destination to get some information, buy a plane ticket, find an...
No wonder that Internet has transformed the way that the travel industry operates. However, the travel sector is currently entering a new epoch of huge disruption, where new technologies are...
